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Guiding the Healthcare Consumer Journey with the Right Data, Right Place and Right Time

Digital transformation tops the strategic agenda in most health insurance payer organizations. Payers are innovating on their choice of clouds, and they are building private clouds to gain speed and agility.

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Lisa Hines
Lisa Hines

Health insurance payers ingest, create, and generate vastly more data than they ever did in the past. Evolving care models are based on electronic medical record data, medical imaging data, genomic sequencing data, claims and utilization data, social determinants of health data, and other data sources. Value-based contracts reimburse providers for quality outcomes rather than the number of services provided, and data is fueling this shift. Data is also influencing payers to understand and engage with consumers differently. No longer are payers singularly focused on the claim—submission, processing, adjudication, and payment/denial. They’re seeking to transform the experience from intelligently assisting consumers to choose the most suitable products to wellness and care delivery navigation.

This digital transformation tops the strategic agenda in most health insurance payer organizations. Payers are innovating on their choice of clouds, and they’re building private clouds to gain speed and agility. Payer IT leaders are looking for a seamless data services foundation that allows them to meet the broad demands across various business units. The new table stakes in today’s highly competitive health insurance market consist of ensuring that data and applications are in the right place at the right time and with the right characteristics and capabilities.

Getting data management right is a business imperative. Stitching together a data fabric across the care continuum to drive access and delivery to the right care, at the right time, in the right place is the North Star. Health insurers need secure data management wherever the data takes them.

Enhanced flexibility

With cloudlike flexible storage solutions, your infrastructure can spin up or down whenever your data demands—for example, during open enrollment. A dedicated, on-demand, pay-as-you-go option with no ingress or egress fees can keep your data close to the action and optimize costs. NetApp® and Lumen have partnered on a secure storage solution that can do all of this and ensure less than or equal to 5ms latency for 95% of U.S. business demand. Lumen Network Storage with NetApp offers on-demand connections to leading cloud providers. As payers deal with the challenge of modernizing legacy claims processing systems and the need to keep the data closer to the edge to ease development and testing cycles, efficient data distribution inside the network can accelerate IT modernization.

Lumen Network Storage with NetApp is one of many innovative technologies that can help you transform your business. To learn more about how to free your data to help you engage consumers in ways never imagined, visit www.netapp.com or contact a NetApp healthcare data specialist. We can help you build your unique data fabric to securely deliver the right data, services, and applications to the right people to provide the right care at the right time and in the right place.

Lisa Hines

Lisa Hines is a healthcare CIO on NetApp’s Global Healthcare and Life Sciences Team. Her 25 years of real-world experience in the industry allows her to deliver strategic insights and strategic planning for customers and partners.

Throughout her career, she has led numerous early adopter projects in the healthcare provider space and has participated in statewide collaborative efforts to improve access to high-quality health care, while effectively managing the cost of providing care.

She is an active HIMSS member and has held numerous board positions in her local chapter. In her spare time, Lisa enjoys lake life, kayaking, and standup paddleboarding.

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