Rebuilding brand trust for AI discovery | Unleashing Genius
Explore how AI is reshaping brand discovery and media buying. Learn what it takes to stay visible as large language models absorb more of the buyer journey, and why clean, well-governed data underpins every modern content and media strategy.
Sprecher
Gabie Boko
Gabie Boko ist Chief Marketing Officer bei NetApp. Sie ist seit über 22 Jahren in der Technologiebranche tätig und hat in Unternehmen wie Cognos, SAP, Sage und HPE Transformationsprojekte führend geleitet. Kern ihrer Erfahrungen ist die Verknüpfung des Kundenerfolgs mit innovativem Service rund um Softwareapplikationen und Cloud-Services, Digitalmarketing und Websites, Customer Storytelling, Produkt-UX und Events. Geboren und aufgewachsen ist Gabie Boko in Alaska – sie begeistert sich für Natur und Naturfotografie und setzt sich auch für den Schutz der natürlichen Ressourcen und ländlicher Gemeinschaften ein.
Izzie Rivers
CEO & Founder, Realm B2B
As CEO and Founder of R-ai Technologies and Realm B2B, Izzie Rivers is a recognized leader in B2B marketing, blending strategic vision with AI and data-led insights. With over two decades of experience, she has driven transformative marketing programs for global brands and reshaped how businesses engage complex buying teams.
A thought leader in AI-driven marketing, she actively contributes to B2B AI councils and industry forums. Passionate about innovation, R-ai is the world's first AI powered media planning & buying platform. A market-leading solution helping brands scale with precision.
A thought leader in AI-driven marketing, she actively contributes to B2B AI councils and industry forums. Passionate about innovation, R-ai is the world's first AI powered media planning & buying platform. A market-leading solution helping brands scale with precision.
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