Rebuilding brand trust for AI discovery | Unleashing Genius
Explore how AI is reshaping brand discovery and media buying. Learn what it takes to stay visible as large language models absorb more of the buyer journey, and why clean, well-governed data underpins every modern content and media strategy.
演讲者
Gabie Boko
Gabie Boko 是 NetApp 的首席营销官。她在技术行业工作超过 22 年，在担任高级营销职位期间，曾领导 Cognos、SAP、Sage 和 HPE 等公司的转型。她的经验侧重于通过在以下方面进行创新来帮助客户取得成功：软件应用程序和云服务、数字营销和网站、客户故事讲述、产品 UX 和活动。Boko 女士在阿拉斯加州出生和长大，是一名狂热的户外运动爱好者、野生动物摄影师，也是保护我们的自然资源和乡村社区的倡导者。
Izzie Rivers
CEO & Founder, Realm B2B
As CEO and Founder of R-ai Technologies and Realm B2B, Izzie Rivers is a recognized leader in B2B marketing, blending strategic vision with AI and data-led insights. With over two decades of experience, she has driven transformative marketing programs for global brands and reshaped how businesses engage complex buying teams.
A thought leader in AI-driven marketing, she actively contributes to B2B AI councils and industry forums. Passionate about innovation, R-ai is the world's first AI powered media planning & buying platform. A market-leading solution helping brands scale with precision.
A thought leader in AI-driven marketing, she actively contributes to B2B AI councils and industry forums. Passionate about innovation, R-ai is the world's first AI powered media planning & buying platform. A market-leading solution helping brands scale with precision.
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