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INSIGHT

Unlocking $1T in cloud spend by automating marketplace commerce

Heute

NetApp is simplifying hyperscaler purchases by unifying pricing, provisioning, and private offer automation across AWS, Azure, and Google Cloud—turning days of manual work into hours and preparing for AI-driven procurement.

Unified storage
Sprecher
Lovely Grover
Lovely Grover

Senior Director of Product Management for marketplace product, ops and pricing. Focused on simplifying marketplace commerce - automating private offers, real-time usage telemetry, and partner workflows across AWS, Azure, and Google Cloud.

Eric Neilsen
Eric Neilsen
Director, Software Engineering, NetApp

Engineering and operations executive with 20+ years of experience building and scaling platforms, developer ecosystems, and infrastructure across global enterprises and high-growth startups.

He has led engineering, product, and GTM teams at NetApp, Amazon, AWS, Gemini, Adobe Workfront, and Jolt.

Related resources

Session presentation
Unlocking $1T in cloud spend by automating marketplace commerce