This year, we celebrate the 42nd anniversary of Douglas Adams’ great series The Hitchhiker’s Guide to the Galaxy, which boldly stated on the front cover “DON’T PANIC.” That‘s good advice as, collectively, we quickly evolve to work effectively against a backdrop of uncertainty.
We’re only 3 months into 2020, and every business, school, and government agency—not to mention every person, every family, and every community—is undergoing a radical shift in priorities. The top priority for many of us is the transformation of our homes into offices and schools. We’re struggling to learn new platforms, form new routines, and maintain a modicum of normalcy.
Technology underpins this new normal, and we’re subject to its usual limitations and teased by its potential. Reliability, performance, security, and the availability of data and applications are the North Star. With the number of new at-home workers and students in the tens of millions, companies are shoring up their infrastructure to support new users while meeting basic expectations for performance.
According to Gartner, “54% of HR leaders in our snap poll indicated that poor technology and/or infrastructure for remote working is the biggest barrier to effective remote working.”1
This is where IT vendors like NetApp can help. We understand the requirements of standing up remote-work infrastructures with end-user computing (EUC) and virtual desktop infrastructure (VDI) applications, and we’re here, ready to help.
Laurence is responsible for driving market awareness for NetApp’s products across EMEA. His focus is on business growth and aligning NetApp’s offerings with customer and market needs. Laurence works across all of NetApp’s products and has an in-depth understanding of diverse customer requirements to deliver value across the entire range of the product suite. Working with a dedicated and experienced team, he now assists in developing and implementing campaigns that support the positioning of NetApp’s Cloud Infrastructure products. Laurence has many years’ experience working with all aspects of Enterprise IT and held roles at Oracle, Sun Microsystems and StorageTek. For nearly 20 years he was Principal IT Consultant at the UK Meteorological Office.
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