NetApp to Present Keynote Address at Aberdeen Group Chief Service Officer Summit


Rusty Walther, of Network Appliance, Inc. (NASDAQ: NTAP), will deliver a keynote address titled "Moving from a Product-Centric to a Customer-Centric Service Culture" at the Aberdeen Group Chief Service Officer Summit. Walther, senior vice president of Global Support at NetApp, will discuss why transforming from a product-centric to a customer-centric service culture requires flawless execution and a clearly defined customer strategy. Walther will cover the challenges of a product-centric service approach; how understanding and meeting customers needs and offering customers services that meet or exceed those needs is critical to transformation; and how delivering experience, capturing value, and learning from the customer will lead to reduced churn, higher ROI, and maximum customer lifetime value.


Wednesday, October 10, 2008
8:45-9:45 a.m. Pacific Time


Seaport Hotel and World Trade Center
One Seaport Lane
Boston, MA 02210


The Chief Service Officer (CSO) Summit is the preeminent networking event for service executives looking to join peers from industry-leading companies to discuss how best-in-class companies are making a profit from services. Presented by Aberdeen, a Harte-Hanks Company (HHS), the executive summit will host roughly 250 of the world's leading service chain minds, who will discuss trends, ideas, strategies, and best practices pertaining to the escalating role of post-sales service in increasing corporate profitability and driving customer loyalty.


For complete information or to attend the conference, visit

About Network Appliance

Network Appliance is a leading provider of innovative data management solutions that simplify the complexity of storing, managing, protecting, and retaining enterprise data. Market leaders around the world choose NetApp to help them reduce cost, minimize risk, and adapt to change. For solutions that deliver unmatched simplicity and value, visit us on the Web at

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