Bennett Coleman & Co. Ltd. Brings Readers the Day's Headlines in India With NetApp® Storage

Sunnyvale, Calif. - April 23, 2007 -- Today, Network Appliance, Inc. (NASDAQ: NTAP) announced that India's largest publishing house, Bennett Coleman & Co. Ltd. (BCCL) trusts its business-critical data which includes all editorial and advertorial content, pre-press applications such as electronically fixing compositional errors or problems in a digital file that is sent directly to a printing plate, and sales and billing information on NetApp unified storage.

BCCL is one of the largest and most data-intensive SAP® application installations in the media business worldwide. If BCCL experiences even 5 minutes of downtime it will result in lost revenue opportunities as well the potential to seriously impact operations. It's for this reason that BCCL adopted an adaptive computing model, allowing them to scale their storage infrastructure instantly to accomodate changes in business needs. NetApp provides BCCL with a backup, recovery, and business continuity solution that helps BCCL be as agile as necessary while simplifying the management of its data.

According to BCCL, revenue booking and pre-press applications are absolutely mission-critical for any large media group. The organization requires a solution that scales seamlessly while guaranteeing the highest availability. The NetApp storage and Fujitsu FlexFrame solution came closest to meeting BCCL's expectations. The SAP applications were migrated to the new infrastructure in only one month. In a nonstop operation like BCCL's, scaling performance and capacity were required to be a nondisruptive process, and the NetApp solution delivered this.

The NetApp backup and recovery and business continuity solution was proven for its reliability and availability through Times Response, a division of BCCL, where all of the advertising sales of all BCCL media properties are processed. The success of the Times Response deployment was a critical factor in BCCL's selection of NetApp.

"NetApp storage systems are playing an important role in enhancing BCCL's ability to compete in its market," said Patrick Rogers, vice president of Solutions Marketing at Network Appliance. "NetApp is providing operational advantages while controlling cost of ownership and reducing complexity."

For more information on the NetApp deployment at BCCL, visit and

About Bennett Coleman & Co. Ltd.
Founded in 1838, Bennett, Coleman & Co. Ltd. (BCCL) is India's largest media house. Two of its publications, The Times of India and The Economic Times, are the world's largest English and economic dailies, respectively.

About Network Appliance
Network Appliance is a world leader in unified storage solutions for today's data-intensive enterprise. Since its inception in 1992, Network Appliance has delivered technology, product, and partner firsts to simplify data management. Information about Network Appliance™ solutions and services is available at

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