Europe’s leading manufacturer of outdoor clothing, footwear, and equipment, Jack Wolfskin has approximately 750 employees at its headquarters near Idstein, Germany, and at a distribution center in Neu Wulmstorf, just outside of Hamburg. In 2013, customers purchased €324 million of merchandise through 4,000 retail outlets in Europe and China, 870 franchise stores, and online at www.jack-wolfskin.com.

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In 2007, the company wanted to expand from its base in German-speaking markets—Germany, Switzerland, and Austria—to China, the United Kingdom, and Russia. However, manual processes at the warehouse slowed shipping times and limited the number of items the company could ship daily.

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To support around-the-clock operations and effectively meet constantly rising customer demand, the company built a new global warehouse with an automated conveyor system supported by a Microsoft Private Cloud infrastructure. NetApp storage provides the manageability, scalability, reliability, and performance to support Jack Wolfskin’s vision for a virtualized infrastructure for its automated warehouse.

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  • Doubled the number of retail outlets without increasing IT staff
  • Accelerated shipping container unloading time from 4 to 5 hours to 45 minutes
  • Increased number of shipments annually by 86% without increasing headcount
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