NetApp V-Series Strikes a Chord With Customers By Helping Them Do More With Less

Ethernet Storage (iSCSI SAN) records highest growth

Mumbai, India, October 05, 2009 - NetApp (NASDAQ: NTAP) today announced that despite the difficult economy, revenue for its V-Series product line grew more than 100% year over year during its four fiscal quarters that ended on July 31, 2009. V-Series is a family of open storage controllers that unify NetApp® and non NetApp storage under a common architecture for multiprotocol services. V-Series products are now deployed with more than 3,000 non NetApp storage systems, enabling customers to achieve greater storage efficiency, reduce costs, and improve data protection with their existing storage.

Aviva India recently purchased NetApp V-Series to improve its disaster recovery readiness. Aviva India also deployed a NetApp V-Series system for its main data center. Years of rapid growth left Aviva India with infrastructure that suffered from low utilization and very high Recovery Point Objective that left critical data at risk. Although the organization invested in its infrastructure, it could not meet the expanding needs.

With the help of a NetApp V-Series, Aviva India consolidated its storage. The V-Series will enable Aviva India to also virtualize third-party storage at the company's Primary and disaster recovery site, protecting its original investment and considerably reducing the Recovery Point Objective with NetApp Snapshot™ and SnapMirror® technologies. Aviva India reduced close to 30% data with NetApp deduplication on the third party storage and expects to reduce the data by 85% for the server Virtualization project that they are targeting. With NetApp V-Series and storage-based data replication, the company estimates it will see considerable savings on licensing fees for capacity-based data replication that they were using prior to deploying NetApp over next three years.

"With NetApp, we're aiming to increase speed and efficiency while bringing costs under control," said Mr. Abhay Johorey, COO, Aviva India. "But the best part about our new solution is that it's not entirely new. We were able to complement existing investments in non-NetApp infrastructure, which was significantly cheaper than rebuilding from the ground up. It is a classic case of doing more with less!"

NetApp V-Series enables customers to take full advantage of the benefits of the powerful features of Data ONTAP®, such as deduplication, thin provisioning, and Snapshot technology, to improve storage efficiency and drastically simplify data management. NetApp deduplication is one of the fastest-growing technologies in the company's history, with more than 37,000 systems deployed across all tiers of data, including primary, backup, and archival. With the V-Series, NetApp even guarantees* that customers will decrease their non NetApp primary storage capacity for virtual server environments by 35% using NetApp V-Series and deduplication technology.

"We are delighted to be associated with Aviva India and it gives us pleasure to see them already benefiting from the V-Series which gives them greater flexibility and efficiency with their existing third-party storage," said Rajesh Janey, President- India & SAARC, NetApp "Limited budgets are requiring customers to get more out of the storage they already own. With our storage efficiency technology, customers get back raw capacity and significantly reduce the rate at which storage grows, and that's a compelling proposition regardless of what storage you own."

For more information on the NetApp V-Series, visit or read the NetApp Product and Technology and Insights Blog at

To see how much storage you could be saving with NetApp storage efficiency technology, visit the Storage Efficiency Calculator at

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NetApp creates innovative storage and data management solutions that accelerate business breakthroughs and achieve outstanding cost efficiency. Discover our passion for helping companies around the world go further, faster at

NetApp, the NetApp logo, Go further, faster, Data ONTAP, SnapMirror, and Snapshot are trademarks or registered trademarks of NetApp, Inc. in the United States and/or other countries. VMware is a registered trademark of VMware, Inc. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.

*This guarantee and related Program are limited to the terms set forth in applicable only to prospective orders placed after the Program effective date and are dependent upon your compliance with the terms and conditions set forth in this document and any of the instruction sets and specifications set forth in the referenced documents. NetApp's sole and exclusive liability and your sole and exclusive remedy associated with the terms of this guarantee and related Program is the provision by NetApp of the additional storage capacity as set forth in this guarantee and related Program.

About Aviva Life Insurance Company India Limited

­Aviva Life Insurance Company India Limited is a joint venture between Dabur and Aviva. Current paid up capital amounts to Rs 1,491.8 crore. Dabur are the 74% shareholder and Aviva the 26% shareholder. Aviva plc is the UK's largest insurance Group and one of the world's oldest insurance Groups, with a history dating back to 1696. Today, it is the fifth largest insurer worldwide, with 50 million customers and £352 billion assets under management. Prior to nationalization, Aviva was the biggest of the foreign insurers operating in the Indian market.

Founded in 1884, Dabur is one of India's oldest and largest groups of companies with the Group's consolidated annual sales in excess of Rs 2,396 crores. A professionally managed company, it is the country's leading producer of traditional healthcare products.

Aviva pioneered the concept of Bancassurance in India, and has leveraged its global expertise in this area successfully in India. Through its branches and its Bancassurance partner locations, Aviva products are available in more than 3,000 towns and cities across India.

Aviva's products have been designed to provide customers flexibility, transparency and value for money and has been among the first companies to introduce Unit Linked products in the market.

Aviva has a unique need based sales approach through the "Financial Health Check" (FHC). The FHC is a free service administered by our FPAs (Financial Planning Advisers) for a need-based analysis of the customer's long-term savings and insurance needs. Depending on the life stage and earnings of the customer, the Financial Health Check assesses and recommends the right insurance product for them.

Aviva is also keen to reach out to the underprivileged that have not had access to insurance so far. Through its association with BASIX (a micro financial institution) and other NGOs, it has been able to cover lakhs of lives.

Press Contact:
Arati Bam
NetApp India

Dhanya Nambiar
Adfactors PR Pvt. Ltd.