NetApp India Invests in Green Innovation Centre

Expands the development centre in Bengaluru to enhance customer experience and create an efficient data center

Bengaluru, India-June 25, 2009-NetApp (NASDAQ: NTAP) India today announced the inauguration of its customer experience centre in Bengaluru - the NetApp Innovation Centre (NIC). NetApp invested in infrastructure and equipment to build this multi-million (U.S.) dollar innovation center. This 390 Rack datacenter is managed with a remote console and can be judged as the most energy efficient datacenter in India with a power usage ratio of 1.55 as compared to the industry average of 2.5. Leveraging its own technology NetApp has seen a year on year 30% reduction in its datacenter costs.

With NIC, NetApp will offer its customers an environment where they can accurately assess measurable benefits of advanced technology in their Datacenter environments. The NIC is co-located with the NetApp engineering centre in Bengaluru, which was first set up in 2003. This centre will give customers access to a huge pool of engineering talent.

The NIC will showcase leading data storage and management technologies to meet the demands of next generation Datacenter computing requirements. The team at NIC can work with customers to solve unique problems specific to their environments which are not addressed by standard solutions and architectural blueprints. It will also help customers use NetApp solutions for the maximum benefit to their business.

Speaking on this occasion, Mr. Rajesh Janey, President - Sales, India & SAARC, NetApp, said "Storage is one of the highest areas of spending in the datacenter and also the fastest growing. The economic slowdown has made it imperative for customers to look at innovative ways to do more with less. The aim of the NIC is to help customers achieve business breakthroughs. We have added more than 100 customers in the last one year. The NIC has already helped 90% of the customers who have leveraged this facility, to design and select the right solution for their environments.

"This centre will provide NetApp customers an opportunity to evaluate and validate the technology innovations in enterprise data management, and help them choose the best solution suited for their business needs. We are confident that the NetApp innovation center would give our customers an outstanding experience by giving them access to innovative technology and solutions." said Syed Masroor Director - Systems Engineering, NetApp India.

The NIC will benefit both the customers and the partners in many ways. Some key benefits are:


  • Can test their own applications in NIC with simulation scenarios, run benchmarks, stress tests and integration with NetApp data management suite of solutions.
  • Can get a better understanding of the nuances of technology and the best design options for their environment.
  • Can experience the benefits that NetApp technology delivers and use it to create a real life ROI & Payback period for their business environments.


  • Can use this as a test bed to test & architect a complete solution using 3rd party tools and applications before proposing a validated solution to their customers. This helps partners deliver a quality assured solution to their customer which dramatically increases the probability of a successful deployment.

Green Centre
The storage industry is poised to lead the green movement in the IT sector. Storage is the fastest growing part of Datacenter investments according to the IDC Perspectives Study 2008. It is also the second largest consumer of power in the Datacenter as per US Environmental Protection Agency.

The NIC will demonstrate how NetApp helps its customers in reducing power and cooling costs in a Datacenter, thereby making a direct impact on the environment. NetApp internally uses a combination of multiple technologies like Thin Provisioning, RAID-DP, Thin Cloning, Thin Replication & Deduplication to dramatically reduce the actual amount of storage capacity required in the Datacenter.

Reducing disk space has a proportional impact on the consumption of power & cooling. According to an Oliver Wyman Study called "Making Green IT a Reality", NetApp solutions offer customers a 50% saving on power, space & cooling as compared to competing storage technologies. NetApp has been recognized by utility company PG&E for its efforts in reducing the consumption of power in the Datacenter and has received a $1.4 million rebate. NetApp has also been honored with the Infoworld Green 15 Award in April 2008. IDG's Computerworld has named NetApp a Top Green-IT Company in February 2008.

About NetApp
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Press Contact:
Arati Bam
NetApp India
Ph: (080) 4184 3000